On February 18th, The Advice Sisters presented the first in three exciting Spring 2012 makeup previews for Maybelline New York. Part I was all about the face. As Promised, this is Maybelline’s Spring 2012 Products- Part II–products for the eyes. Be sure to check here on February 24th for the final Maybelline New York Spring 2012 preview- all new and awesome (and I really mean, amazing) products for your lips.
For The Eyes: One of the easiest ways to modernize your look for a new season, is with eye makeup. For Spring 2012, Maybelline New York is offering some true treats. Four things you might want to add to your makeup collection, from Maybelline New York’s best-selling EYE STUDIO collection. are a rainbow’s worth of Color Tattoo 24HR Cream Gel Shadow, Master Precise Liquid Ink Pen Eye Liner and Master Shape Brow Pencil, plus a new mascara: Illegal Lengths Fiber Extensions.
Color Tattoo 24HR Cream Gel Shadow is a pot of transformation for just $6.99. The colors range from 5 neutral shades, to 5 statement colors that you can try without fear. The shimmery shades are intense, like tattoo ink (I’m guessing), but Maybelline New York has combined their intense pigment technology with flexible film formers to create a shadow that won’t fade (they say it will stay for 24 hours although I didn’t test that), and packs a punch if you wish. You can apply it with a fingertip and smooth it into a semi-sheer, or layer on the color to make a statement. The statement shades are: Statement: Fierce & Tangy Pomegranate Punk Painted Purple Tenacious Teal Edgy Emerald
and the Neutrals are: Bold Gold Tough as Taupe Bad to the Bronze Too Cool Audacious Asphalt. All the shades are wearable and pretty, and that’s a challenge when there are 10 colors. Although I like the nudes, especially Bold Gold, which adds an evening shimmer of golden glitz to lids, I’m going to suggest you try at least one of the statement shades. They’re just fun and edgy and fashion-forward, but they’re still pretty. My favorite is “Edgy Emerald” a shimmery green that is more emerald than teal, providing beautiful, clear color that just seems right for Spring. Runner up is “Tenacious Teal” which is more teal than green. The two are peacock-colored delights. Pick the ones you like–at under $7.00 these are nearly risk-free!
Next step, line eyes with Maybelline’s Master Precise Liquid Ink Pen Eye Liner ($7.99). This fine-line, marker-type eye liner features a hyper-sharp 0.4mm tip, that lets even the most liquid liner-averse ladies get a smooth line. The ultra-thin tip supplies a continuous flow of color that won’t glop, and the one shade of intense black can be as dramatic as you wish. The color supposedly lasts for 12 hours (I didn’t test it that long) but I can say it stayed put without smudging or running into my eyes, even after I got caught in the rain. That gets my vote!
For those who love significant, defined brows (seen on nearly every runway), Maybelline offers assistance in the form of their Master Shape Brow Pencil ($7.99) is four natural shades: blonde, soft brown, deep brown, and auburn. The wax pencil is smooth, and helps you color and define your brows with subtle color pigments to create fine, hair-like lines for natural definition. Then use the soft grooming brush to finish brows (even if you don’t add color, the brow brush smooths out errant hairs and makes brows look better). What’s particularly nice about this brow pencil is that it comes in Auburn, because not everyone has dark or light brown or blonde brows. The auburn was the perfect shade for my red-ish hair. Normally, I have to use light brown, and end up with brows that look too much like Henry Kissinger’s because they are so dark. However, if your brows are light or dark brown, or blonde, the other three shades will flatter and give you the look you want.
Finally, the finishing touch on any eye look is mascara. I personally love Maybelline’s Great Lash Mascara, which is still the #1 most popular mascara. And there are lots of other Maybelline Mascaras that I truly like and use. This new, Maybelline New York Illegal Lengths Fiber Extensions Mascara (srp. $8.95) features fiber-extension technology for longer-looking lashes (Maybelline claims 4mm visibly longer looking lashes to be exact). The secret (well, it isn’t a secret, really) is the 4mm black fibers included in the formula. Maybelline’s exclusive Fiber Fix formula actually seals the fibers to each lash while the Fiber Fix Brush catches even tiny lashes to make sure they are coated. The formula really did extend my lashes to an incredible length (they actually hit my glasses) but, alas, they didn’t thicken them, so I felt a bit like a cartoon character with long, skinny, lashes. There are three washable shades: Blackest Black, Very Black, and Brownish Black, plus two waterproof shades: Blackest Black and Very Black. If your lashes are naturally thick, this is going to wow you. If not, wear it over a lash-thickening mascara.
These products launched at mass retailers nationwide last month. You can learn more on the Official Maybelline Web Site www.maybelline.com
Maybelline New York is available in over 129 countries worldwide. The company is also the official makeup sponsor of Mercedes Benz Fashion Week. I’ll be reporting on what I see!